Good day Readers.
If you look at the top of my Blog you can see that something big is arriving in Durban.
Yup
@Jodenecoza is coming to Durban and she is doing Social Media talks with me.
We are hard at work at
FalconsCove to make sure this is one of the best Social Media
Breakfasts ever. Jodene does talks around the country and she is currently doing
her #socialiseme breakfasts around the country and now it is Durban's turn.
Here is the press release hot off the press so to speak!
Social Media – how to make it work for you and
your brand
Facebook, Twitter, Blogging, Foursquare and the latest
Google+– this is what everyone is talking about at the moment. People are
spending time writing blogs and uploading pictures on Facebook, brands are
communicating with their consumers through Facebook updates and Tweets and
freedom of speech has hit an all time high. It is obvious that the transition
from traditional media to digital media is in progress and it is important that
we embrace it now otherwise we will be left behind.
Many individuals, organisations and brands are scared to be
active on the variety of social media platforms. And in an online world where
there are a great number of formulas that can grow an online presence, not many
suppliers of the formula can prove their benefits. And we often find that South
Africans take an American formula and apply it to the online world we live in.
We often forget how important it is to consider the online psyche in South
Africa and adopt this to an individual’s or company’s brand.
Jodene, the co-founder of Lifeology, blogger and social
influencer, has identified the need to teach South African individuals and brands
why it is important to have online presence. “While there is an abundance of
technical support out there and many people can answer the “how to” of
socialising yourself, I aim to tackle the reasons why it is important to be
online and how to align the needs of the brand with the platforms while showing
the best way to use them,” says Jodene. As a blogger and social influencer,
Jodene has learned the fearless approach to socialising a brand online and
strips away the rules of online media, guiding you to allow the personality of
your brand to stand out in the online platforms.
This was the reason “Social media Breakfasts with Lifeology
and Falcon’s Cove” came to be. “Socialise Me is a unique product because it
incorporates the tools and first-hand experience they used to grow their social
media presence and these breakfasts will explore the different aspects of their
approach,” says Jodene.
Who should attend these breakfasts:
·
Entrepreneurs
and business owners who want to promote themselves and their business online
·
Marketing
managers who seek to understand and harness the power of a social media
campaign for their company
·
Website
owners who need to increase the traffic to their website/blog
·
Groups,
clubs and community based organisations looking to build a membership base
·
Independent
professionals who want to grow their referral and client networks
“It is easy to dismiss the importance of social media and
networking, but it has never been as important for individuals, brands and
organisations to embrace this new style of communication. If we make sure we
are doing it properly from the get go, it will pave the way to success,”
concludes Jodene.
The
cost per person is R500. There will be
two breakfasts on Tuesday 20 August 2011 and Wednesday 21 August 2011. . Time: 8h30 for 9am. The event will be held at
Hirsch’s, 5 Royal Palm Avenue, Umgeni Business Park. (Next to Hyundai, near Makro)
Or Cell: 076-977-5788
About Jodene and Lifeology:
Jodene is the co-founder of Lifeology, a life awareness and
people development company encouraging courage, consciousness and a sense of
humour. They focus on highlighting the understanding that taking responsibility
of our own lives is so impactful that it can change the world. As a life
achievement facilitator, social media butterfly and through her daily blog,
Project Me, along with her years of online presence, she has established
herself as a social influencer who assists individuals and companies in
understanding the power of being present on social networking platforms. Some
of her achievements including blogging daily for over 560 days, she has hosted
the Mashable International Social Media day event at the Crowne Plaza
Johannesburg as part of 1400 events worldwide and she has been a guest on SAFM
and Radio 2000 as a prominent South African social influencer.
About Fred and Falcon’s Cove
Fred is the owner of Falcon’s Cove, a digital media agency
which markets companies and brands online as a way for clients to get extra
customers and to create brand awareness.
He also does social media talks and workshops around the country
including talks on Twitter, Facebook, Linkedin, Youtube, FourSquare, Blogging
and how to use social media for your business.
He has helped out the Durban Chamber of Commerce with Social
Media Consulting and has a widely read blog.
He also runs a online giftshop, Falcon’s Cove Gift Shop
Please bring your business cards as there will be a lucky
draw afterwards.
To create awareness of this event please start using the
hashtag #socialiseme before the event and during the event. We encourage people to Tweet during the event
using this hashtag.
When you arrive at the breakfast please check in using
FourSquare.
Please feel free to pass this on to friends, family and
business colleagues who you think might need to attend this breakfast.
Well hope to see you at one of the Breakfasts Dear Readers.
Fly High, Fly Free
Fred Felton
Speaker - Social Media Consultant
Falcon's Cove
A Digital Media Agency
email: falconscove@gmail.com
cell: 076-977-5788
email to book for our Social Media Breakfasts happening this month in Durban!
