Friday, January 4, 2019

5 Social Media Goals For 2019

It’s 2019 and time for you to take a look at your social media marketing for the year ahead.

Here are 5 social media goals to keep you on the right track:

More Video
Twitter and Facebook reps have recommended that you focus more on video this year. They get far more engagement than normal posts. So start shooting small videos that you can package and post.

It’s Story Time
Focus more on your Facebook stories as those are now getting far more engagement than normal posts. We each have a story to tell. What is yours?

Become a Vlogger
It’s time to set that YouTube channel up and focus on becoming a vlogger. A vlogger is basically a blogger that uses video to tell their story. Whatever that story is I’m sure you have something to tell. When you get enough views you will eventually be able to monetize your channel and who knows you might just make a business out of it.

Cut out the negativity
Time and again people and brands have been caught out posting the wrong content. So start taking a long hard look at those posts you are about to post. Do you want to be known as a troll or as a thought leader? The choice is yours.

Plan ahead
If you are a community manager or running the social media accounts for your office it might be the time to look into a schedule for all those posts. So set up a simple schedule for each month of the year. Plan those campaigns well in advance and anticipate any problems. Will you be able to handle a social media crisis? If not now might be the time to learn how to deal with them so that when they hit you are prepared.

Here’s to your success in in social media in 2019.

Fred Felton | Twitter @fredfelton

Social Media Specialist and Trainer