Wednesday, August 24, 2011

Midlands Literary Festival

Welcome To Another Entry Dear Reader.

This week I am looking at the Midlands Literary Festival.

From Friday 26th August 3pm - Sunday 27th August the Midlands will be alive with the sound
of ..... typewriters.  That's right readers, writers and book lovers will be descending on the
Midlands Meander to visit the Writing Festival with a wonderul line up of speakers.
There will also be a fantastic art exhibit.

The event will be hosted at Yellowwood 1 Shafton Road off Karkloof Rd, Howick.
For details contact Sandra Murphy on

For those of you with Twitter you can also keep in touch with Nikki Tilley
on @MidlandsMeander for details.

The Midlands Meander also has a Facebook page and you can keep updated there.

The line up of speakers looks mouth watering.
Here are some worth going to.
Bruce Fordyce
Dr Ian Player
Sifiso Mzobe
Dan Retief
Judge Chris Nicholson
Mandy Wiener of Killing Kebble fame (Twitter @MandyWiener)
Scott Couper
Shaida Kazie-Ali
and many more I am sure.

I will be at the Festival and will be keeping you all updated via Twitter and look out for a future blog
on my experiences.

It all promises to be a wonderful Literary Event For The Midlands and for KZN.

If you love books, writers and art then this is the event for the weekend.

Fly high, Fly Free

Fred Felton
Falcon's Cove Consulting
The Digital Media Agency
'Social Media Is Our Biz'
Speaker - Social Media Consultant
twitter: @fredfelton

Email or Tweet Me to book me for a talk, workshop or seminar on Social Media

Thursday, August 18, 2011

10 Tips On Social Media Marketing For An Event

Hi Readers

This week was an interesting one in my life and I shall remember it for a very long time to come.
My Company was asked to help the Durban Chamber Of Commerce with Social Media Marketing
For Their Event At The Elangeni Hotel.  It felt a bit like it must have felt for the people who invented the wheel.     There I was sitting with @NazareenE and @immedia tweeting away and sending off status updates for the event featuring Alec Hogg.  Questions were even asked from Cape Town and the event created much interest in the Durban Chamber.  I think the CEO has to be thanked for embracing social media into the Chamber.  A truly wonderful initiative for them.  While I was there I came up with some tips that anybody
or any company can use to market a event using Social Media.  So here are 10 tips
courtesy of Falcon's Cove:

1.  Setup a invite or event on Facebook, Linkedin and Twitvite

A good way to start is to make an event on Facebook, Linkedin and Twitvite and many other social media sites.  The aim is to create awareness for your event or brand launch.

2. Check in using FourSquare

A great tool to use is FourSquare and you can check in at the event to create awareness of where you are, if you are a whole bunch of people encourage all of them to check in at the event.

3.  Use a # hashtag

A good tip is to also use a hashtag to create awareness of the event the one we used was #alechoggDC
you can use one for your brand or event as well so whenever you tweet include that hashtag.

4.  Twitpic or Locerz 

Use some sort of photo uploading site like twitpic or Lockerz to upload pics from the event to make
it a interactive, visual event.  People love seeing what is happening at a event.

5. Tweet valuable insights 

If you are at a talk Tweet some valuable tips that the speaker says and don't forget to credit them or
use the hashtag.   Add your own comment as well.

6.  Meet people at the event

Go around the room and interact with people and introduce yourself and Tweet about who you meet and where they are from.

7.  Connect Linkedin

Connect your Linkedin account to your Twtter account so your tweets can be seen on Linkedin also.

8.  Connect Facebook

Connect your Tweets to Facebook using a mobile tool like UberSocial.   Therefore your Facebook
Fans can also see what is happening.

9.  Use Twitvid and YouTube

You can also use your mobiles camera to take videos and upload to Twitvid and YouTube to create
further awareness.

10.  Write a blog about it 

To create event further awareness you can even write a blog entry about it using Blogger or Posterous or Wordpress and just email your blog entry as you write at the event.

Fly high, Fly free

Fred Felton
Speaker - Social Media Consultant
Falcon's Cove Consulting - The Digital Media Agency
'Social Media Is Our Biz'
cell: 076-977-5788

call or email to book Fred for a talk, workshop or seminar on Social Media

Wednesday, August 10, 2011

The Good side of Social Media

Greetings Readers this week I have an interesting blog entry on Social Media.

This week has been an interesting one in the World.  In particular England.
We have seen how some people have managed to get together using social media sites
and messaging apps for the intention of causing a riot.

Not a very good use of social media.

However social media is just a implement and you can use it for good or for bad.
On the other side of the coin you have some wonderful Tweeps who have setup a twitter
account called @riotcleanup

This resulted in many people getting together to clean up the mess caused by the riots.

So do yourself a favour and use social media for good.  These people did.

Fly high, Fly free

Fred Felton
Falcon's Cove Consulting
'Social Media Is Our Business'
Speaker - Social Media Marketing & Training
cell: 076-977-5788

Call or email to book Fred for a talk or social media seminar

Tuesday, August 2, 2011

Book Review Coffee at Little Angels

Welcome Dear Reader

I have been asked to review a new book 'Coffee at Little Angels.'

So sit back and enjoy this review and a little info on the Author Nadine Rose Larter.

Coffee at Little Angels has possibly one of the best opening lines I have read in a long time.  Straight away it sets you up for an enjoyable read.  It is written in a fresh style and is such a wonderful book.  It's wonderful to see a new South African Writer on the scene.  Watch out for this one She is going places.

Coffee at Little Angels is set in a placeless setting so that it is suitable for any location in the world.
You are introduced to Phillip, Sarah, Kaitlyn, Caleb, Maxine, Grant, Melanie and Josh who were all school mates.  A tragedy reunites them together and they return to meet each other again.   The author examines how  they deal with death and their own ignored demons.   These friends try to rekindle their friendship and have a reunion of sorts.

Everyone has had a band of school friends so everyone will relate to this book.

Wonderfully written with a surprise around every corner.  The perfect book for any season. I can see many people curled up by the fireside reading it or sitting in a corner of the balcony enjoying a summer day.
You can be sure there will be many people taking this book with them on holiday.  The perfect beach read and the perfect holiday book.

And just what does Little Angels stand for?  Ah to find that out, you will have to read the book.

A very impressive read.

Now let's learn a bit more about the Author shall we.

Nadine Rose Larter was born in a small South African town called Molteno in the heart of the Karoo.
After High School she moved to Port Elizabeth where she stays with her son, fiance and two step children.
She describes herself as a free-spirit, she spends most of her days writing or thinking about writing.

She has always been writing from poems and short stories when she was young to diaries later on in her life.
She chose to self-publish this book simply because she felt like taking control of her own future.
Nadine wrote Coffee at Little Angels after a high school friend of her's died in a car accident.

She wrote the book with no proper nouns or full names or town names so that anybody who picks it up
can identify with it.

Nadine writes regularly on these websites:

Passing the Open Windows

The Katalina Playroom

The Poetry Project

The Writers Club

Details of the book and where you can get it:

Title: Coffee at Little Angels
Author:  Nadine Rose Larter

Official launch date: Late August 2011 for print copy

Ebook copy available on The Katalina Playroom Website:

Ebook will also be available on Amazon, Barnes & Noble, iBookstore and Sony Readerstore

Contact details for Nadine Rose Larter

Twitter:   @nayes1982


Well I hope you enjoyed that book review and a brief insight into Nadine Rose Larter.
Buy her book Coffee at Little Angels why don't you ;)

Fly high, Fly Free

Fred Felton
Falcon's Cove Consulting

Speaker - Social Media Consultant - Biz Analyst

Email if you would like to book Fred for one of his Social Media Talks or Training Sessions