It’s 2019 and time for you to take a look at your social
media marketing for the year ahead.
Here are 5 social media goals to keep you on the right
track:
More Video
Twitter and Facebook reps have recommended that you focus more
on video this year. They get far more engagement than normal posts. So start
shooting small videos that you can package and post.
It’s Story Time
Focus more on your Facebook stories as those are now getting
far more engagement than normal posts. We each have a story to tell. What is
yours?
Become a Vlogger
It’s time to set that YouTube channel up and focus on
becoming a vlogger. A vlogger is basically a blogger that uses video to tell
their story. Whatever that story is I’m sure you have something to tell. When
you get enough views you will eventually be able to monetize your channel and
who knows you might just make a business out of it.
Cut out the
negativity
Time and again people and brands have been caught out
posting the wrong content. So start taking a long hard look at those posts you
are about to post. Do you want to be known as a troll or as a thought leader?
The choice is yours.
Plan ahead
If you are a community manager or running the social media
accounts for your office it might be the time to look into a schedule for all
those posts. So set up a simple schedule for each month of the year. Plan those
campaigns well in advance and anticipate any problems. Will you be able to
handle a social media crisis? If not now might be the time to learn how to deal
with them so that when they hit you are prepared.
Here’s to your success in in social media in 2019.
Fred Felton | Twitter @fredfelton
Social Media Specialist and Trainer
